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in First Look / 08.07.2021

Borderlands: Prorom secures the rights to Eli Roth’s star-studded film adaptation of the bestselling videogame from Lionsgate

Prorom is proud to announce that the company has secured the rights to distribute Lionsgate's highly anticipated film Borderlands  in Romania, Bulgaria, Hungary, Czech Republic, and Slovakia.

The film stars Cate Blanchett, Kevin Hart, Jamie Lee Curtis, Ariana Greenblatt, Florian Munteanu, Edgar Ramirez, Haley Bennett, Olivier Richters, and Jack Black. Directed by Eli Roth, the latest draft of the screenplay is by the two-time Emmy-winning screenwriter Craig Mazin.

Avi Arad and Ari Arad are producing through their Arad Productions banner, with Erik Feig also producing through PICTURESTART. The film’s executive producers are Randy Pitchford, executive producer of the Borderlands video game franchise and founder of the Gearbox Entertainment Company, and Strauss Zelnick, chairman and CEO of Take-Two Interactive.

Based on the best-selling PC and console gaming experience from developer Gearbox Software and publisher 2K, a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), Borderlands is one of the world’s most successful video game franchises, with more than 68 million units sold-in worldwide, including over 24 million units of Borderlands 2, which is the highest-selling title in the history of 2K.

The most recent installment, Borderlands 3, which launched in September 2019 and was recently released for the PlayStation 5 and Xbox Series X, has sold-in more than 12 million units worldwide and was honored with the award for Best Multiplayer Game at Gamescom 2019 and Best Ongoing Game at Gamescom 2020.

Borderlands is based on the best-selling PC and console gaming experience from developer Gearbox Software and publisher 2K, a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).

Axel Böhm, COO and Head of Acquisition, Sales & Marketing at Prorom, said: “We are proud and happy to embark on this journey together with Lionsgate and to bring Borderlands to our audience across Central & Eastern Europe on the big and the small screens.”

Two-time Academy Award® winner Cate Blanchett teams up with Kevin Hart in director Eli Roth’s Borderlands. Lilith (Blanchett), an infamous outlaw with a mysterious past, reluctantly returns to her home planet of Pandora to find the missing daughter of the universe’s most powerful S.O.B., Atlas (Ramirez).

Lilith forms an alliance with an unexpected team – Roland (Hart), a former elite mercenary, now desperate for redemption; Tiny Tina (Greenblatt), a feral pre-teen demolitionist; Krieg (Munteanu), Tina’s musclebound, rhetorically challenged protector; Tannis (Curtis), the scientist with a tenuous grip on sanity; and Claptrap (Black), a persistently wiseass robot.

These unlikely heroes must battle alien monsters and dangerous bandits to find and protect the missing girl, who may hold the key to unimaginable power. The fate of the universe could be in their hands – but they’ll be fighting for something more: each other.

Based on the game from Gearbox and 2K, one of the bestselling videogame franchises of all time, welcome to Borderlands.

Foto: Group shot – (From left to right) – Florian Munteanu as Krieg, Ariana Greenblatt as Tiny Tina, Jamie Lee Curtis as Tannis, Cate Blanchett as Lilith, Kevin Hart as Roland, and Claptra (voiced by Jack Black) in BORDERLANDS. Photo Credit: Katalin Vermes.




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in Events / 30.06.2021

Way Down: The Heist of the Century takes place in cinema

Freddie Highmore, Astrid Bergès-Frisbey, Liam Cunningham and Famke Janssen star in Way Down - a globe-trotting, action-packed thriller following a high-risk heist.

Highmore is Thom, a genius engineering graduate whose interest is piqued by the Bank of Spain whose safe, built over 100 years ago, has no blueprints and whose security system includes an underground river that floods the safe room if breached.

Learning that a legendary lost treasure will be deposited in the bank's safe for just 10 days, Thom masterminds a meticulous plan along with charismatic art dealer Walter "Cunningham" to break into the Bank.

But they have only 90 minutes to do so, when the bank's staff will be mightily distracted by the 2010 soccer World Cup final, played by Spain and re-transmitted on a giant screen which, as chance would have it, will be erected just in front of the Bank of Spain.

Prorom will release Way Down in Romanian cinemas on July 2.




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in Events / 18.06.2021

The Hitman's Wife's Bodyguard: Now in cinemas

The Hitman's Wife's Bodyguard, the action-comedy sequel starring Ryan Reynolds and Samuel L. Jackson is now playing in cinemas.

The world’s most lethal odd couple – bodyguard Michael Bryce (Ryan Reynolds) and hitman Darius Kincaid (Samuel L. Jackson) – are back on another life-threatening mission.

Still unlicensed and under scrutiny, Bryce is forced into action by Darius’s even more volatile wife, the infamous international con artist Sonia Kincaid (Salma Hayek).

As Bryce is driven over the edge by his two most dangerous protectees, the trio get in over their heads in a global plot and soon find that they are all that stand between Europe and a vengeful and powerful madman (Antonio Banderas).

Joining in the fun and deadly mayhem is Morgan Freeman, in a surprise role.

Hitman's Wife’s Bodyguard, the sequel to the blockbuster Hitman’s Bodyguard is released by Prorom in cinemas on June 18th.




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in Events / 04.06.2021

Diane Keaton and Jeremy Irons star in the romantic comedy Love, Weddings & Other Disasters – now in cinemas!

Maggie Grace, Diane Keaton, and Jeremy Irons lead this warm hearted romantic comedy that follows a colorful cast of characters searching for love against the backdrop of a wedding.

This is a multi-story romantic comedy about the people who work on weddings to create the perfect day for a loving couple - while their own relationships are outlandish, odd, crazy and far from perfect.

Directed by Dennis Dugan (National Security, Grown Ups, You Don't Mess with the Zohan), Love, Weddings & Other Disasters will be released in Romanian cinemas by Prorom on June 4.




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in Events / 02.06.2021

Boss Level: Frank Grillo vs. Mel Gibson - June 4, only in cinemas

Frank Grillo, Naomi Watts and Mel Gibson lead cast in the action sci-fi movie from The Grey and The A-Team director Joe Carnahan.

Trapped in a time-loop that constantly repeats the day of his murder, former special forces agent Roy Pulver uncovers clues about a secret governmental project that could unlock the mystery behind his untimely death.

In a race against the clock, Pulver must hunt down Colonel Ventor, the powerful head of the government program, while outrunning skilled ruthless assassins determined to keep him from the truth in order to break out of the loop, save his family and live once again for tomorrow.

Boss Level stars Frank Grillo, Naomi Watts, Mel Gibson, Will Sasso, Ken Jeong, Annabelle Wallis, Michelle Yeoh and Selina Lo and will be released in Romanian cinemas by Prorom on June 4.




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in Events / 28.05.2021

Everything is On the Line: The Hummingbird Project is now in cinemas!

Jesse Eisenberg, Alexander Skarsgård and Salma Hayek stars in acclaimed director Kim Nguyen's The Hummingbird Project which will be released in Romanian cinemas starting May 28.

Cousins from New York, Vincent (Jesse Eisenberg) and Anton (Alexander Skarsgård) are players in the high-stakes game of High-Frequency Trading, where winning is measured in milliseconds. Their dream? To build a straight fiber-optic cable line between Kansas and New Jersey, making them millions. But nothing is straightforward for this flawed pair.

Constantly breathing down their necks is their former boss Eva Torres (Salma Hayek), a powerful, intoxicating and manipulative trader who will stop at nothing to come between them and beat them at their own game.

The Hummingbird Project can be seen starting today in selected theatres across Romania and online on Play.HappyCinema.ro




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