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in Events / 08.08.2024

Borderlands is now in cinemas!

Borderlands - one of the most anticipated films of the summer is in cinemas today!

Based on one of the best-selling videogame franchises of all time, this action-adventure-comedy follows Lilith (Cate Blanchett), an infamous treasure hunter with a mysterious past, who reluctantly returns to her home planet of Pandora to find the missing daughter of Atlas (Edgar Ramírez), the universe’s most powerful S.O.B.

She forms an unexpected alliance with a ragtag team of misfits ― Roland (Kevin Hart), once a highly respected soldier, but now desperate for redemption; Tiny Tina (Ariana Greenblatt), a feral pre-teen demolitionist; Krieg (Florian Munteanu), Tina’s musclebound, rhetorically challenged protector; Dr. Tannis (Jamie Lee Curtis), the scientist who’s seen it all; and Claptrap (Jack Black), a persistently wiseass robot.

These unlikely heroes must battle alien monsters and dangerous bandits to find and protect the missing girl, who may hold the key to unimaginable power. The fate of the universe could be in their hands ― but they’ll be fighting for something more: each other.

Long before producing the film, Ari Arad, whose credits include the recent hit Uncharted, had enjoyed playing the game upon which it’s based, calling it “cool and weird, and one of the more exciting and emotional games I’ve experienced. The game is action-packed but there’s a sweetness to it, which I thought was unique.”

Another key figure in Tiny Tina’s life is her stalwart, hulking, and loyal bodyguard Krieg. “It’s a bizarre relationship,” says Roth, “because both Tiny Tina and Krieg have been discarded. They are two misfits who take care of one another; there’s love and acceptance between them, in a big brother-little sister type way. Tiny Tina can take care of Krieg when he needs it, and he can and will kill anyone to protect her. The film is very much about the family you choose; within that family you learn to sacrifice and that’s when you are at your strongest.”

“The difference between Krieg and all the other Psychos is the soft spot in his heart he has for Tiny Tina,” says Florian Munteanu, who is best known for portraying fearsome boxer Viktor Drago in Creed II and Creed III.

According to Roth, it’s a perfect fit between actor and role.Florian grounds Krieg in a way I didn’t know was possible. He brings real humanity and multiple layers to a character that on the surface seems totally insane and savage.”

Principal photography took place in Budapest, where the BORDERLANDS art direction teams, led by production designer Andrew Menzies, constructed Pandora from Hungary’s unique geological features and from inside Budapest’s formidable sound stages.

There, they brought to life Pandora’s mix of the wild American West, humor, and an epic fantasy space adventure.

Budapest provided impressive otherworldly locations, heightened by director of photography Rogier Stoffers’s striking cinematography, including rock quarries, mines, and underground tunnels.

Production also took over the whole of Stern Studios. “I love that we got to invent everything,” comments Roth. “It’s a lawless world, where everyone is figuring out how to just survive.”

Award-winning filmmaker Eli Roth made his directorial debut in 2002 with the hugely successful film Cabin Fever, and his follow-up titles – Hostel, Hostel Part II, Knock Knock, and Death Wish – have earned him critical praise and a reputation as a true innovator in the horror space.

Prorom distributes Borderlands in Romania, Hungary, Czech Republic, Slovakia and Bulgaria.




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in Events / 05.08.2024

Longlegs opens the 2024 Full Moon Horror and Fantasy Film Festival

After a break of several years, the 9th edition of the Luna Plină (Full Moon) Horror and Fantasy Film Festival will take place in Biertan, Sibiu county, Romania between August 9 and 11, 2024.

Full Moon 2024 will open with the premiere of Longlegs (directed by Osgood Perkins, USA, 2024) one of the most anticipated horror films of the year.

The famous Nicolas Cage is hardly recognizable in this chilling story, where he plays a serial killer obsessed with the FBI agent trying to catch him.

With an extraordinary success across the ocean, Longlegs is seen in its absolute premiere for Romania at Full Moon, to be distributed by Prorom and Transilvania Film in cinemas starting on September 6.

Full Moon Film Festival is organized by the Association for the Promotion of Romanian Film and presented by Transilvania International Film Festival.




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in Events / 21.03.2024

Prorom continues its partnership with Lionsgate by releasing three new films in cinemas

Imaginary, Arthur The King and Borderlands will delight moviegoers in the next period.

“We are very happy to be partnering with Lionsgate on the release of these three fantastic movies across Czech Republic, Slovakia, Hungary, Romania and Bulgaria”. says Axel Boehm, COO, Head of Acquisition, Sales & Marketing at Prorom.

Imaginary: From Blumhouse, the genre-defining masterminds behind Five Nights at Freddy’s and M3GAN, comes an original horror that taps into the innocence of imaginary friends.

Directed by Jeff Wadlow, Imaginary stars DeWanda Wise, Tom Payne, Taegen Burns, Pyper Braun, Veronica Falcon and Betty Buckley.

Imaginary was released on March 8th.

Arthur The King: Over the course of 10 days and 435 miles, an unbreakable bond is forged between pro adventure racer Michael Light (Mark Wahlberg) and a scrappy street dog companion dubbed Arthur.

Arthur The King is directed by: Simon Cellan Jones and is based upon the book Arthur: The Dog Who Crossed the Jungle to Find a Home by Mikael Lindnord.

Arthur The King will be released on March 29.

Bordelands is based on one of the best-selling videogame franchises of all time. The film stars Cate Blanchett, Kevin Hart, Jamie Lee Curtis, Ariana Greenblatt, Florian Munteanu, Edgar Ramirez, Haley Bennett, Olivier Richters, and Jack Black. The blockbuster is directed by Eli Roth and based on the Video Game Borderlands created by Gearbox Software and published by 2K.

Borderlands will premiere on August 9.

Prorom will release these three movies in Romania, Hungary, Bulgaria, Czech Republic and Slovakia.




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in Events / 08.03.2024

The terror is real: Blumhouse's 'Imaginary' Horror About a Scary Teddy Bear is now in cinemas

He’s not imaginary, and he’s not your friend. Blumhouse’s  Imaginary hits theaters this weekend.

From Blumhouse, the genre-defining masterminds behind Five Nights at Freddy’s and M3GAN, comes an original horror that taps into the innocence of imaginary friends – and begs the question: Are they really figments of childhood imagination or is something more terrifying lying just beneath?

When Jessica (DeWanda Wise) moves back into her childhood home with her family, her youngest stepdaughter Alice (Pyper Braun) develops an eerie attachment to a stuffed bear named Chauncey she finds in the basement. Alice starts playing games with Chauncey that begin playful and become increasingly sinister.

As Alice’s behavior becomes more and more concerning, Jessica intervenes only to realize Chauncey is much more than the stuffed toy bear she believed him to be.

Imaginary is directed by Jeff Wadlow, written by Jeff Wadlow & Greg Erb & Jason Oremland and produced by Jason Blum, Jeff Wadlow, p.g.a.

Imaginary stars DeWanda Wise, Tom Payne, Taegen Burns, Pyper Braun, Veronica Falcon and Betty Buckley.

Imaginary is Wadlow’s third collaboration with Blumhouse, including the box office hit Truth or Dare. “We have a lot of trust in Jeff’s ability,” says producer Jason Blum. “So, when he came to us with the idea behind the film, we were excited to explore his imaginary world. Jeff brings a unique vision and storytelling expertise to every project he's involved in, and his passion for the horror genre shines through in IMAGINARY. Jeff has a strong understanding of what makes horror films resonate with audiences, and his creative approach to blending psychological horror with childhood themes is what made us so enthusiastic about this project. His ability to craft compelling characters and build tension is exceptional.”

The monsters and specters haunting Jessica and her new family are the creation of the award-winning animatronic and practical effects house Spectral Motion. The company created the story’s creatures — Chauncey, and the fabrications and costume for a fearsome giant Spider, the shadowy Entity, and Chauncey’s monstrous alter ego, Bear Beast.

According to creature effects supervisor Mark Viniello, Spectral Motion largely used puppets to bring these terrifying beings to life, which facilitated their interaction with the cast members. Instead of pretending to emote opposite a visual effect that would be added months later, the actors had a tactile “being” to interact with.

Lionsgate and Blumhouse present, a Tower of Babble production.

Prorom will release Imaginary in Hungary and Slovakia (on March 7), Romania and Bulgaria (on March 8), Czech Republic (on March 14).




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in Events / 25.08.2023

Liam Neeson in Retribution – in cinemas this weekend!

Liam Neeson is back in cinemas with a new action thriller: Retribution!

Neeson is a bank executive who must find a way to save his and his children’s lives after discovering that someone has placed a bomb under their car. The bomb will activate if they decided to leave the car. The mysterious caller also frames him for the death of his best friend, which makes his situation more complicated.

Retribution is directed by Nimrod Antal (Vacancy, Armored, Predators) from a screenplay written by Christopher Salmanpour (based on the film El Desconocido written by Alberto Marini).

Joining Neeson are Matthew Modine (Stranger Things), Noma Dumezweni (The Little Mermaid), Jack Champion (Avatar: The Way of Water), Lilly Aspell, Embeth Davidtz (Schindler’s List), and Arian Moayed (Succession).

Producers are Andrew Rona, Alex Heineman, Jaume Collet-Serra, and Juan Sola.

Presented with the challenge of leading an action movie that requires intense sequences throughout director Nimród Antal reflects “that was something that was both frightening and exciting at the same time,” Antal adds that he looked to claustrophobic thrillers like Tom Hardy’s Locke, Vincenzo Natali’s sci-fi cult classic Cube and Spanish futuristic socio-horror The Platform for inspiration in how to shoot suspenseful sequences with unique compositions in confined spaces.

The resulting film, Antal says, should feel at once familiar and fresh. “We wanted this movie to add to the library of action films that Liam has made, but also to bring something new to them, something the viewers hadn’t seen. Liam has always been a man with that certain set of skills but in this film, he’s just an everyday guy trying to keep his family alive.” A task made ever harder as the caller’s demands increase in their deadly difficulty and the tension on the Turner family ratchets up and up.

Prorom will release the movie in Romania, Hungary, Czech Republic, Slovakia and Bulgaria on August, 25.




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in Events / 20.05.2021

The Song of Names - now in cinemas

The Song of Names: Tim Roth and Clive Owen star in an emotional detective story spread over two continents and a half century.

Beneath the film's stunning and pulsing musical revelations burn the horror of a war and the lost souls extinguished from history.

The Song of Names is directed by François Girard (Cargo, The Violin Red, Silk, Boychoir and Hochelaga: Land of Souls). The screenplay was written by Jeffrey Caine, based on the novel “Why Mahler?” by Norman Lebrecht.

The Song of Names will be released in Romanian cinemas on May 21, 2021.




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